Let the good times roll…
Do you want to not just survive during a recession, but prosper and grow your business – giving you an almost unassailable advantage over your opposition? Do you want to turn your seasonal lows into highs? This article shows you how to do just that – helping you succeed during good times and bad.
Over the years I have observed and experienced a marketing phenomenon that seems almost spooky, but it works – time and time again. Maybe some day quantum science will explain it, but at the moment you may have to simply take a small leap of faith, or at least believe in the examples if not the explanation. This phenomenon is the highs and lows in business that comes from energy highs and lows. FULL STORY>>
What part does price play?
I have often discussed with clients the need to understanding where price is placed with respect to importance when people buy something. I thought it would be good to put this into an article to better communicate this to you in order to help you learn what you need to know in order to grow your business.
Search Engine Marketing Myths Busted
Everywhere we see companies promoting their web optimization services – claiming that they can get your website to rank at the top of a Google search. Be warned! These companies could ruin your online brand – here is how.
Online retail 'years away' from saturation
8:42AM Tuesday May 15, 2007
By Alexandria Sage
LOS ANGELES - E-commerce is moving "full steam ahead" and is years away from saturation, with double-digit growth expected for several years, according to an online retail industry report published today.
How to Buy a Website
When we first take a serious look at the Internet as a possible sales and marketing tool, many of us expect that if we can connect to the Internet for nothing, we should also be able to get our company on the web for nothing.
Woogloo to the Rescue
The Yellow Pages SiteBuilder division is rumoured to be closing down very shortly, which will adversely effect the most vanerable businesses in New Zealand - the small business - that can least afford to spend money on upgrading their website.
What exactly are you paying for when you buy a website?
A website has three main components: software, design and content. For the software component, when compared to other forms of software, it turns out that what we end up paying for and the value we get does not stack up.
The Woos have taken over
e-StudioMax.com has now been rebranded to Woogloo. Bob Woofix (aka Terrence Bull) is now in charge. All pricing and products are the same, but getting better.
NZ Developed Web Solution Making e-Business Easy in Europe
What appears on the surface to be just another low-cost website solution could in fact be the next big wave in web development and e-business. Developed locally, it has caught on in Europe, India and Australia and is being recommended by economic development agencies around New Zealand.
To spec or not to spec; that is the question.
A very interesting debate has opened up over whether detailed specifications should be drawn up first before writing software. This has been fueled by a comment made by Linus Torvalds (pictured) - the man who first wrote and developed Linux (the only real competition to Microsoft's operating systems like Windows).
Registration page now more flexible
The registration page can now have 'unnessary' fields hidden to make it more flexible for website owner's who believe that clients will feel more inclined to register on their site if they are confronted with less fields.
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